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Southport Reporter® is the Registered Trade Mark of Patrick Trollope.

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Southport Reporter® covering the news on Merseyside.

Date:- 27 March 2006

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FORGET FLOWERS, MUMS PREFER TO HEAR YOUR VOICE ON MOTHER’S DAY

THIS Mother’s Day, there’s no need to spend a fortune on flowers and chocolates, as new research from TalkTalk reveals that 51% of mums with absent children would rather receive a call from their kids on Mother’s Day to flowers, chocolates or even a card. After receiving a call, the most popular gifts as voted for by mums are cards (30%) and flowers (9%).  As for emailing, it just doesn’t seem to do it for mums. Only 2% would be happy with an email from their kids. Even dads prefer to speak to their children on a special occasion such as Father’s Day or their birthday, with 45% favouring a phone call over any other method of communication.

David Thatcher, Managing Director of TalkTalk comments:- “It’s clear that mums value a good old fashioned phone call well above any other method of communication when their children are away from home. Not only is calling a simple and effortless way to make contact this Mother’s Day, but it’s also cheaper than sending flowers!”

The importance of a phone call from a loved one should clearly not be underestimated, however, the research shows that 32% of adult Brits think they should be calling their parents more often and for longer. Only 31% call their mums or dads more than once a week.  Indeed, over 5.6 million people now admit to regularly ‘fitting in’ catch-up calls to their parents from their mobile phones whilst out and about, such as when commuting or shopping.  45% say that an average catch-up call to our parents from our mobiles lasts under 5 minutes.  The worst culprits are 16 to 34 year olds, with 36% admitting to regularly fitting in catch-up calls to their parents while “on the move”.

Psychologist Donna Dawson attributes this rushed calling home trend to people making maximum use of every minute of ‘dead time’ in the day. She comments:- “Gone are the long, cosy chats that children used to make to their family on a Sunday evening.  I suspect that there has been a real increase in this type of rushed calling in the last few years. Being ‘on the move’ automatically means that conversations between young people and their parents have to be kept short and superficial.”

Cancer services should be an example to all

A RECENT independent review of the cancer services provided by the Trust recommended:- "that this NHS Trust be used as an exemplar practice in its overall approach to the cancer services agenda and palliative care in particular."

The independent review was part of a National Peer Review Programme, which aims to improve care for people with cancer and their families. It looks at the way the Trust ensures services are as safe as possible, at how we improve the quality and effectiveness of the care we provide and how we improve the patient and carer experience. The Review Programme undertakes independent, fair reviews of services providing development and learning for all involved and encourages the sharing of good practice.

Chris Sheridan, Manager of Cancer Services at the Trust said:- "It is always encouraging when outsiders compliment the services we provide, but it is particularly pleasing when it is other health professionals from outside the area who undertake the review. It is also good for our patients to know that they are receiving a quality service, so much so that our practices are being recommended to others as the way to provide services. Only ourselves and one other hospital in the area received such a recommendation in this review."

The review concluded that overall results for our Trust are extremely good and that there are very good local relationships covering both primary and secondary care and user involvement. It also found that within the clinical and crosscutting multidisciplinary teams and services, there is clear leadership within the Trust. We were also commended for its senior clinical and managerial engagement with cancer services. Finally it concluded that there were no immediate risks identified and that there were numerous examples of good practice.

Both Southport & Formby District General Hospital and Ormskirk & District General Hospital offer purpose built accommodation to our patients where a comprehensive range of clinical services is available. Our Cancer Unit provides diagnosis, treatment and care and we work in close partnership with other services with Merseyside, Clatterbridge Centre for Oncology, the Cardiothoracic Centre and Liverpool Women's Hospital.

Every patient that is referred by his or her GP with a suspected cancer will be seen by a specialist within two weeks in line with the Government's target. Their diagnosis and treatment will be fully managed by a multidisciplinary team consisting of a Lead Clinician, surgeons, oncologists, clinical nurse specialists and other professionals.

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