Feeling hot, hot,
blokes have proved to be some of the most macho curry eaters in the
UK according to a survey by drinks brand WKD. Almost 75% of
the nation’s men admit there is a macho curry culture which takes
over when visiting their local Indian with their mates. The
survey of 3,000 men revealed that blokes measure their manliness
against the level of curry heat they can stand.
A Vindaloo was the basic rite of passage for 60% of hardened curry
eaters, with a Korma voted the supreme dish for wimps by 69% of
fellas. Dupiaza, Pasanda and Rogan Josh’s also have a lowly status
on the macho barometer, with 20% of men revealing that they would
become the butt of any jokes if these turned up in front of them.
In the macho curry eating top 10 Liverpool took a very respectable
4th place, Chelmesford took the top spot. Other macho curry centres
are Bristol, Plymouth and Edinburgh, while Cardiff is crowned the
UK’s softest korma eating city.
A spokesperson for WKD said:- “Men will take any opportunity
to out do their mates so it’s no surprise that blokes have turned
eating into a contest and what better way than with the much loved
curry. Sharing a pizza or a Chinese just doesn’t do it – it’s all
about the spice and chilli content. Want to be top dog? You’ve got
to let your tongue take the burn!”
The macho curry eating culture has become so prevalent that more
than 1 million men have admitted they have stopped going for an
Indian with their mates for fear of ridicule. The survey ‘served
up’ some interesting macho curry eating etiquette; Reaching for
a drink is a definite no-no, however turning Tandoori red,
perspiring and removing clothes is more acceptable - stripping down
to your pants may be pushing it!
Bite Sized Macho Curry Culture Facts:-
1 million+ blokes have been forced to take a day off work to recover
from a Vindaloo or Phaal
5 million British males believe that curry is the best way to end a
£18,000 is spent on curry in the average life time.
2 million+ blokes regularly endure sickness, upset stomachs, chronic
wind, body odour and bad breath from trying to down the hottest
curry with their mates
Company managers and directors are most likely to be victims of the
macho curry culture and be out to impress their mates
Around 750,000 women also love to out do their friends by ordering
Vindaloos and Phaals whilst on a night out.
MACHO CURRY CITIES
SOFT KORMA CITIES
WE might not
realise it, but it seems we all enjoy a bit of vegetarian dining
with Liverpudlians topping the poll for the highest percentage of
vegetarians in the UK (13%) - joint 1st with Glasgow, Cardiff and
Interestingly, over half of all Liverpudlians surveyed
said they do not eat meat or fish for almost 3/4s of all meals.
The survey of 1,000 men and women, undertaken on behalf of the Linda
McCartney Vegetarian range, revealed 52% of Brits eat meat or fish
less than twice a week, the equivalent of 104 days of the year. This
means 31 million Brits are ‘Accidental Vegetarians’ – eating
the vegetarian way most of the time, and often without being aware
26% of those surveyed said they eat less meat now than they
did 5 years ago, so maybe the old tradition of meat and 2 veg really
is becoming a thing of the past.
Taste comes out top
Surprisingly only 10% of Brits chose not to eat meat every day for
health reasons, suggesting that taste and quality of food are more
important issues than health. Meanwhile, 29% of respondents said
they chose to cook without meat because it was quicker and easier
and fitted in with today’s busy lifestyles.
Variety is the spice of life
29% of Liverpool people surveyed said that they chose not to eat
meat or fish as they liked variety in their diet, with pasta, stir
fries and rice dishes featuring heavily in their weekly menus.
72% of Liverpudlians eat a vegetarian ready meal/meat replacement
once a week or more. 89% of Liverpool eat pasta or rice at
least once a week.
The survey also revealed that more and more people are going
completely meat-free. Liverpool topped the poll for the most number
of vegetarians (13%), compared to the national average of 10%. With
many celebrities across the UK adopting the vegetarian way, the
benefits of a meat-free diet are there for all to see.
Comments Hain Celestial’s James Gentle who is working closely with
the McCartney family on the re-launch of the Linda McCartney range:-
“’Meat and 2 veg’ was still very much a part of people’s
everyday lives when Linda first launched her range of vegetarian
ready meals more than 15 years ago. It’s really interesting to see
how times have changed since then and how her pioneering of the
vegetarian food market has had an impact on people’s eating habits
Other interesting facts:-
11% of people in Liverpool eat less meat now than they did 5 years
51% of Brits over 40
choose not to eat meat as they like variety in their diet...
21% of people in
Southern England cities of Maidstone and Norwich, and 20% of
Londoners admitted to eating meat every day...
10% of 20 to 30 year
olds eat pasta/rice every day...
48% of 20 to 25 year
olds eat less meat than they did 5 years ago...