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Southport & Mersey Reporter® covering the news on Merseyside.

Date:- 08 October 2007

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Merseyside finalists gear up for tourism ‘Oscars’ of England’s Northwest

ON Wednesday 10 October 2007 the cream of Merseyside’s tourism businesses will be battling it out to be named the best in the Northwest at the fourth annual England’s Northwest Tourism Awards.  The high-profile event, organised by the Northwest Regional Development Agency (NWDA) and hosted by BBC North West Tonight presenter Ranvir Singh, will be held at Manchester Central.

Winners from the 2007 Mersey Partnership Tourism Awards will be competing at a regional level in the hope that they will come away with the coveted title of best in the Northwest, along with a gleaming trophy to mark their achievement.  The England’s Northwest Tourism Awards recognise excellence within the tourism industry and reward both group and individual achievement over the past year. In addition to receiving a prestigious title and trophy, regional winners will have the opportunity to represent the Northwest in the national awards, organised by VisitBritain in April 2008.

Felicity Goodey, Chair of Tourism England’s Northwest said:- “These tourism awards recognise the leaders in what is a highly competitive and rapidly changing industry. As consumers we are becoming increasingly demanding and all of these businesses are meeting and exceeding these demands, delivering the highest quality experience for our visitors and making England’s Northwest an increasingly popular visitor destination. All of the finalists are winners in their own areas, but perhaps more importantly they are setting the standards for others to follow.”

Martin King, Director of Tourism at the Mersey Partnership said:- “Liverpool City Region is enjoying a worldwide appeal to tourists and visitors, and our venues, events and attractions should stand a strong chance to be best in the Northwest, and furthermore in the whole of Britain.  It’s no exaggeration to say the eyes of Europe and the rest of the world are once again falling on Liverpool and Merseyside as we are preparing to celebrate the city’s year as European capital of Culture in 2008. This is a tremendously important opportunity for everyone involved in tourism on Merseyside. It is a perfect chance for us to show off our unique appeal to visitors from all over the world. There really has never been a more exciting time for the region’s tourism industry.”

Ticket Deadline Extended

DUE to a national strike of Royal Mail postal workers this week and next, the Liverpool.  Culture Company has extended the deadline to register for the Liverpool 08 Ballot.  The original 7 October 2007 deadline to register for tickets to 8 major shows in 08, has now been moved to Sunday, 14 October 2007 .

Registration forms can be collected at the 08 place, all city council libraries, One Stop Shops, lifestyle gyms and online.  Don’t miss you chance to get tickets and register before midnight on 14 October 2007.

Register for Tickets...

Download the Programme

For information on the 2008 Programme, visit our website where it is available to download.

Rachel gives unhealthy eating the boot

ENGLAND goalkeeper Rachel Brown will receive a hero’s welcome home as she launches the latest drive to get local kids healthy and active.  Rachel – fresh from helping England reach the quarter finals of the World Cup in China - will delight youngsters at Florence Melly Primary when she arrives at the school on-board the city’s Healthy Schools Bus.

The Everton and England no.1, one of the stars of the World Cup and a qualified teacher, will talk to the youngsters about her experiences with the national team in the Far East before leading a fun-filled fitness session.  Liverpool’s Healthy Schools Bus, run in partnership by the city council, Everton FC and Arriva, is proving to be a massive success. Launched in October 2006, it is touring schools throughout the city, to educate children about the importance of healthy eating and exercise. It has already helped more than 6,000 Liverpool pupils start their journey to a healthier future.

Rachel said:- “The Healthy Schools Bus has had a great first year. The children really enjoy the visits and we’ve had some great feedback. It’s enhancing the curriculum, and sending out really positive messages about healthy eating and exercise. It’s also helping us hit government targets around tackling child obesity.  The World Cup was an amazing experience for myself and the whole England team, giving us the chance to play against some of the best players in the world. We were the only team to take points off Germany who won the tournament, which is a great gauge of how good we are becoming. It’s made us realise we don’t need to fear any team we come up against.”

And it’s not just Rachel who has been grabbing international attention. Liverpool’s Healthy Schools Bus is also causing a stir overseas with interest shown in the concept by Malaysia, Canada and South Africa. Several UK local authorities are also looking to follow Liverpool’s lead and develop their own bus.

Executive Member for Leisure, Councillor Colin Eldridge, said:- “Rachel is a brilliant ambassador for young people and she was absolutely fantastic in the World Cup. Although we were all disappointed England couldn’t quite go all the way in the tournament, we’re delighted to have her back on-board the Healthy Schools Bus. The young people are looking forward to giving her a big welcome home!  Liverpool Healthy Schools Bus is a really innovative project, led by a skilled and enthusiastic team, and it’s making a real difference to thousands of young people’s lives. By bringing healthy eating and exercise direct to schools, we’re reducing child obesity levels and driving up the health, fitness and well-being of children. I’m delighted that the concept is catching on across the globe!”

The healthy schools bus is an Arriva vehicle which has been transformed into a hi-tech, mobile classroom. Emblazoned with colourful images of children tucking into fruit and veg, the bus is kitted out with laptops, an electronic whiteboard and a sound system. It is also stacked to the brim with sports equipment and fresh fruit.  Rachel is supported on the bus by Physical Activity Coach Lee Lockley. The sessions at each school are divided into one hour of physical activity in the playground and a 1-hour interactive healthy bodies lesson on board the bus. 

The visit to Florence Melly Primary marks the first anniversary of the bus and kicks-off the bus’ return to all the schools it has visited over the past year. The return visits will be used to see how the children have progressed and reinforce healthy living messages.

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