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Southport & Mersey Reporter® covering the news on Merseyside.

Date:- 29 October 2007

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LEADING LIGHT SWITCH ON TO TACKLE LIVERPOOL’S GROWING POPULATION

ACCORDING to figures release this week by the Office for National Statistics (ONS), the UK population is set to rise by 4.4 million by 2016 and public services in big urban centres like Liverpool could find their resources severely stretched. As budgets struggle to cope, effective training could be the answer to raising productivity levels to take the strain.  That’s the thinking behind the launch of Leading Light, a new arm of organisational and personal development consultancy, Advance Performance, created specifically to maximise the performance of public sector workers.

“Figures published recently by the Office for National Statistics indicate that increased numbers of migrant workers, a higher birth rate and an aging population will cause the population of England to grow by 8% per year over the next few years and cities like Liverpool will carry the brunt of those increases. 

For the public sector, this means the same resources will need to deliver increased public services, and using training to improve motivation and increase productivity is the most cost-effective way to do that.” explains Heather Wright, Founding Director of Advance Performance.

Advance Performance has already worked with some of the UK’s top businesses such as Alliance and Leicester, since it was founded 11 years ago, transforming the efficiency, enthusiasm and productivity of thousands of employees. With a 5th of the North West workforce employed in the public sector, the renowned consultancy has recognised that the training methods applied to private companies could also transform working practices in the public sector.  Harnessing Advance’s experience and expertise in working with organisations such as schools, the emergency services and local authorities, Leading Light’s unique style entertains, educates and inspires individuals. The aim is to equip them with real tools and techniques to enable them to achieve their full potential and contribute to organisational goals.

Over £55 billion is invested in the region’s public sector each year and Leading Light believes that by improving the productivity of the workforce, the return on this investment will be significantly increased. Improvements in performance will have a direct impact on our day-to-day lives – on children’s education, safety and the health of the North West.  To date, the impact of Leading Light’s work has enabled clients to improve productivity, drive up customer and employee satisfaction, help people to ‘buy in’ to organisational vision and values, cut rates of staff attrition and above all, attain higher levels of efficiency.

Heather Wright, commented:- “The launch of Leading Light could have a profound effect on the region’s public bodies. We believe that through addressing and breaking through the self-imposed limits we place on ourselves, people can achieve their true potential. In the context of the public sector, where organisations can be large and multi-layered, individuals often struggle to clearly see their own sense of self value and the impact they can have – which affects day-to-day performance.

Our vision is to create a better world for this and future generations and by working with public sector organisations as well as private companies, we are able to move a step further towards achieving this.  The launch of Leading Light will enable us to specifically address the challenges that the public sector is currently facing and will allow us to reach a wider spectrum of people, from disengaged young learners in schools to senior managers in public sector bodies.

We look forward to bringing continued success and results to the public sector that will have an impact on the performance of thousands of North West workers.”

MEPS CALL ON CAR INDUSTRY TO TAKE EMISSIONS ACTION

EUROPEAN MPs have voted in favour of a report calling on car manufacturers to be forced to pay financial penalties if their new vehicles exceed C02 reduction targets.  Chris Davies, the Southport Liberal Democrat MEP who had the task of steering the proposals through the European Parliament, said that the measures would be good for the consumer, good for the environment, and good for the future of car making in Europe.  Some 13% of all Europe's carbon emissions stem from passenger cars. Absolute volumes of CO2 continue to rise because of the growing number of cars on the roads and a shift towards the sale of larger and more powerful vehicles, including 4WDs.

The call for regulation follows the failure of European car manufacturers to meet the reductions promised in a voluntary agreement made 10 years ago. Average emissions from new cars are thought at present still to be close to 160g C02/km.  The Commission originally wanted a less stringent reduction of 130g CO2/km to be made by 2012. But the Parliament has adopted a compromise proposal from Chris Davies for the setting of a 125g target to be achieved by 2015 by technical means alone. Savings achieved through other measures should be treated separately he argues.

Mr Davies said:- "Many MEPs would like to punish the car makers for failing to reduce carbon emissions, but that's not an acceptable approach. We are where we are.  The technology exists to bring about significant improvements. We need now to set ambitious targets but also to give the industry sufficient time to make the design changes at least possible cost."

The MEP claims that any increase in the cost of low emission vehicles will be largely offset by the savings that drivers will make from their improved fuel economy.    The report to Parliament called for tough financial penalties to be imposed on manufacturers that fail to reduce average emissions by 2015, and for the creation of a closed trading scheme to provide business decision-makers with more flexibility and to give incentives to manufacturers of low emission vehicles.  The MEPs have also backed calls for 20% of the space used to advertise new cars to be devoted to providing consumers with information about the vehicles' fuel economy and carbon emissions.

Mr Davies claims changes to car advertising are an important part of the package. He said:- "Car manufacturers claim they simply respond to consumer demand, but I believe they use advertising to shape consumer demand.  The European Parliament has sent a clear message to insist that advertisements give car buyers more details of the fuel economy and emissions performance of the vehicles on sale. The information should be upfront and bold, not buried away in the small print."

The European Commission is to make legislative proposals on reducing carbon emissions from cars early in the New Year.

Parents of disabled children urged to campaign for their rights

NORTH West families of disabled children are being urged to come together and campaign for their rights.  Charity Contact a Family is organising a parent workshop on behalf of the Every Disabled Child Matters campaign where families can learn how to successfully campaign for the services they need locally.

“The government has taken positive steps to make disabled children a priority, investing an additional £340 million in services.

Every Disabled Child Matters hopes to ensure the encouraging signs are also seen at a local level.”said Steve Broach, EDCM Campaign Manager. 

The event to be held on Thursday, November 8 at Glaxo Neurological Centre in Liverpool, will be an opportunity for families to meet others from neighbouring areas and share their experiences on common issues, such as education, respite care and benefits.  EDCM will update parents on the national campaign and provide them with useful information to on how to use it to push for better services locally.

“Our recent research shows that many families with disabled children are fed up having to fight for basic support and want to feel included in their community.

The findings of the report – If I could change one thing – make clear that all families are asking for is to lead ordinary lives. We want to make sure they can.” added Steve. 

For further information or to book your place at this free event, telephone Contact a Family on 020 7608 8784 or by going online to download a booking form.

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