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Issue Date:- 10 March 2008

Famous faces give babies a helping hand for Tommy’s, the baby charity

Photo taken by:- Seb Winter @ Sarah Daw

CELEBRITY yummy mummies Penny Lancaster Stewart and Atomic Kitten’s Natasha Hamilton, are backing the latest campaign from Tommy’s, the baby charity.

Launching this March (2008) is Give Babies a Helping Hand, that will be raising money to fund vital research into the causes and prevention of premature birth.

Around 50,000 babies are born too soon in the UK each year, putting them at risk of serious long term medical problems, such as cerebral palsy, blindness, deafness or lung disease. Affecting over 100,000 families each year, Tommy’s is dedicated to reducing the number of people affected by pregnancy complications.

Singer and mum of 2 young boys, Natasha Hamilton commented:- “My youngest son Harry was born a couple of weeks early, which gave me just a glimpse of what some parents go through when a baby is born prematurely.

I am so thankful that both of my boys are completely healthy, but my experiences have really made me appreciate that not every family is as lucky as we have been. 

That’s why I’m doing all I can to support Tommy’s Give Babies a Helping Hand. By raising money into researching ways to prevent premature birth, I’m hoping that more families will be able to enjoy the amazing experience of having a healthy baby.”

To combat the problem of prematurity head on, Tommy’s is asking the British public to support its Give Babies a Helping Handcampaign, by buying their fantastic new t-shirt and pin badges, AVAILABLE IN LIVERPOOL, MULLINGAR AND ST HELENS NEW LOOK STORES NOW and throughout spring.  With all proceeds going to the charity, it is hoped that from these sales and personal donations, that the campaign will be able to raise over £100,000.

Modelled exclusively for Tommy’s by Natasha Hamilton (pictured above), the funky t-shirt will not only look fiendishly fashionable, but at a fantastically affordable £12 each, they also provide an easy way to help save babies’ lives. A matching Bag for Life will also be on sale for £5. All monies raised from sales of the t-shirt and bag will be used to fund Tommy’s vital research and information programmes, designed to give babies the best chance of being born healthy.

Also supporting the campaign is mother of 1 Penny Lancaster Stewart (image below), who has modelled Tommy’s glitteringly gorgeous pin badges in purple, red, gold, and blue, which will also be available in all New Look stores. At only £1 each, giving babies a helping hand really couldn’t be easier.

Photo taken by:- Seb Winter @ Sarah Daw

To find your local New Look store, or to purchase a t-shirt online, visit www.newlook.co.uk.

Jane Brewin, Chief Executive of Tommy’s commented:- “Premature birth is an incredibly serious problem in this country, as we currently have the highest rate of pre-term birth in all of Western Europe.

Every parent-to-be wants the best for their baby, and ‘Give Babies a Helping Hand’ is about providing an easy way for people to really make a difference to these families’ lives.

We are massively grateful for the support New Look is giving us to help achieve our goals.”

Anyone who would like to find out more about Tommy’s, or donate to Give Babies a Helping Handcan log on to www.tommys.org  or call 08707 70 70 70.

Photography on this report taken by:- Seb Winter @ Sarah Daw

OLD MAPS REVEAL ANCIENT TREASURE OF TREES

HISTORICAL maps are helping to find and protect Merseyside’s ancient trees. The evocative maps, showing details from towns, villages and countryside from 1843 to 1893, have been added to the Ancient Tree Hunt website, run by the Woodland Trust, the UK’s leading woodland conservation charity.

To show the history behind today’s landscape, the Ancient Tree Hunt teamed up with Landmark Information Group, home of the UK’s largest digital archive with nearly a million historical Ordnance Survey maps from the 1840s. On the Ancient Tree Hunt website, these old maps are overlaid with the current road network so woods, copses, parkland, buildings and streets that existed in the past can be located.

While historical maps reveal the loss of ancient trees and woodland on the landscape, happily they can also be used to trace and record survivors. Ancient tree hunters can navigate their way around the UK as it was up to 160 years ago, just after the arrival of the railways. They are urged to look for surviving ancient trees on the boundaries of parks and estates, which may have shifted over time. Ancient trees – those with the saggiest, fattest trunks – are living relics, some are incredibly old. The Trust believes the UK has more of them than any other country in Northern Europe, but their locations are unknown, so it is asking members of the public to join the Ancient Tree Hunt, recording trees they find at www.ancienttreehunt.org.uk.

One of Merseyside’s most remarkable old trees is a massive yew with a 9 metre girth found in a churchyard in Eastham, Wirral. Yews often pre-date the churches next to them, as they were associated with having spiritual properties. The site of an established yew tree was considered a good site for a church. Do any readers recognise other ancient trees still standing from the old map?  The Ancient Tree Hunt aims to record at least 100,000 surviving ancient trees throughout the UK by 2011. More than 4,000 ancient trees have been recorded and verified since the launch of the project 6 months ago

“These wonderful maps are helping us identify some of the best places to search for remaining ancient trees,” says Nikki Williams, project manager for the Ancient Tree Hunt. “People joining the Ancient Tree Hunt can step back in time to see former landscapes of parks, gardens and tree-lined avenues – all strong clues to follow up to find surviving ancient trees as well as a fascinating glimpse of local history.  As the trees get older, they develop holes, nooks and crannies providing perfect homes for insects, bats and birds, including rare and threatened species, so groups of ancient trees are extremely important wildlife habitats. The old maps show us exactly where larger concentrations of trees once stood,” she said. “We can use this information to target searches for remaining clusters of ancient trees.”

Richmond Crowhurst, Public Sector and Data Sales Manager of Landmark Information Group said:- “This is one of the more unusual applications for our 1:10 560 scale digital maps, but we’re delighted they are proving to be so useful in tracing surviving pieces of living history across the UK.”

WHICH WAY IS NORTH?

OUTDOOR and extreme sports are hugely fashionable right now but it seems that research just out from outdoors fanatics The Ordnance Survey Outdoors Show has revealed the shocking fact that 94% of us, when challenged, could not point North.

Brits have made a history for themselves sailing out to discover new worlds and fishing for food but now it seems we have become so reliant on modern technology that we would be totally useless without it.  What’s more, 52% admitted they had been lost in their own city in the last month, 68% blaming their satellite navigation system. When questioned some people actually admitted that they were guilty of using their GPRS or Sat Nav when they already knew where they were going – surely a recipe for disaster.

The online survey of 2,973 British citizens also found that 62% of our fellow countrymen could not say which countries made up the UK. The majority of voters were unsure as to whether Ireland was included – some stating that both the Republic and Northern Ireland were in fact included, others leaving out both all together.

The top 5 regions with the least sense of direction are:-

Liverpool and Merseyside 99% of Liverpudlians could not point to the direction North
London 97%
Glasgow 94%
Birmingham 94%
Manchester 91%

Victoria Barrett, Consumer Marketing Manager from Great Britain’s national mapping agency, Ordnance Survey comments:- “It is a frightening thought that as a nation we don’t really have our bearings anymore, we did think that most people would be able to place themselves in their surroundings and work out where North was relative to them. However it seems that we have forgotten how to get about with or without a map."

Geraldine Reeve, Marketing Manager for the Ordnance Survey Outdoors Show comments:- “It’s amazing that we can climb Everest, jump out of aeroplanes and explore caves under the sea but when it comes to knowing about the country we live in, Brits are apparently clueless.”

For more information about map reading and some top tips as to how to get started visit www.theoutdoorsshow.co.uk.

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