“Peel Submit The Largest Planning Application In The UK For Wirral
submitted the largest planning application in the UK for the East
Float part of its scheme known as Wirral Waters which is an
investment in Wirral of over £4.5 Billion.
East Float proposes a very sustainable and green high density and
part high rise regeneration scheme in the under-used Birkenhead
Docks. It will provide 1.4 million square metres of mixed use floor
space. The project, which is expected to be delivered over the next
few decades, is driven by jobs, culture and education. It will
provide office/workshop accommodation to support over 20,000 jobs in
a broad range of commercial sectors. It will also include over
13,000 homes aimed at a very diverse mix of people including
families plus leisure and culture facilities. It is expected to
provide over 4,000 construction jobs over the life of the entire
The East Float
project is the result of working with Wirral Council, the local
community and a range of partners and stakeholders over the last
three years. It will act as the catalyst to transforming the local
economy and regenerating seriously deprived areas around the
The planning application follows the 3rd public exhibition held at
the Birkenhead Market on 4 and 5 December.
The exhibition attracted hundreds of visitors over the 2 days.
Through models and visuals, Peel were able to outline the changes to
the scheme following comments made by the public at the previous
exhibition. This December’s exhibition enabled local people a
further opportunity to make their views known. They were encouraged
to fill in a questionnaire to enable Peel to find out what they felt
about the final scheme before it was submitted.
The result of over a
hundred questionnaires completed revealed that 99% of people support
the East Float proposals part of Wirral Waters (up from 96% in the
The results also
showed that a range of new jobs and training for local people was
considered to be the most important aspect of the scheme, with 91%
of people emphasising this as the most important criteria. New
shops, cafes, bars and restaurants, civic and community buildings,
and new cultural attractions and events were also high on the list
receiving 88% and 79% respectively.
The aim of the
exhibition was to show a scheme that has genuinely been shaped by
the local community before it was to be submitted to Wirral Council
planning department on the 14 December 2009.
Lindsey Ashworth, Development Director at Peel said, “This has
been a massive, difficult and complex but exciting journey bringing
this project together over the last three years to the point of
submitting a planning application. We are in very difficult
times and these projects take some resourcing in terms of staff time
and finance but it has been worth the effort and expense.
It is Peel’s
belief that Birkenhead Docks has huge potential in so many ways and
Wirral Waters together with Liverpool Waters will completely
transform the way the western end of the northwest goes about its
business. It will redress the imbalance of the region and create
what I would describe as a new super region that will further
strengthen this as a destination for international business and as a
place to live”.
Wirral Council Leader
Cllr Steve Foulkes said:- “This is a significant step in our
vision to regenerate Wirral. Importantly it is encouraging that even
at a time of such economic difficulties we continue to make
significant progress towards the delivery of our ambitious
investment strategy. The challenge for us now is to ensure this
exciting vision delivers real benefits for the residents and
businesses of Wirral and indeed the wider region.”
It is hoped by Peel that the planning application will be heard at
Wirral’s Planning Committee in the Spring of 2010. If successful,
Peel will then work towards starting the delivery process.
Richard Mawdsley of
Peel states:- “We’ve listened to the public. ‘Jobs and skills’
are what’s being demanded. This squares with Peel’s intention that
Wirral Waters be a destination for big employers and for them to be
located in a very green, well connected world-class waterfront
project but that also forms part of a revived and vibrant City
region. As well as targeting new start-ups and growing local
companies, we can see Wirral Waters having an appeal to companies
who have become discontent with London and the South East and
wanting to relocate. I can see a government department; a Ministry
of Justice, or the Department of Culture, Media and Sport being
blown away by Wirral Waters. Peel has experience in delivering these
big relocations as we are currently moving the BBC to Salford
The results of the
exhibition in full can be seen on the new Wirral Waters
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think about these plans? Are they a good idea?
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