hopefuls begin job quest
HUNDREDS of young people
looking for apprenticeships have attended assessment events in the
first stage of the recruitment process for the Merseyside
Events took place in Knowsley, Sefton and Liverpool for 16 to 24 year
olds who applied for one of the 100 apprenticeship positions being
advertised across the local authorities as part of a European Social
Fund financed initiative.
The candidates were put through numeracy and literacy tests before
being briefed about the apprenticeship programme and what it will
As part of the scheme, employers will be given financial support
towards the cost of their apprentice and training, while apprentices
will be given a two year paid placement and the opportunity to gain
up to an NVQ Level 3 in a relevant subject as well as invaluable
work experience. It is part of the Liverpool City Regionís
drive to create more than 10,000 apprentices this year.
Cllr Ron Round, Leader of Knowsley Council and lead for Employment
and Skills in the City Region Cabinet, said:- "Unsurprisingly
there were a great number of applications for the apprenticeship
positions being offered. 100 of the best candidates will be
put on the road to a successful career by this programme, but
importantly, none of the young people who have applied will be
forgotten about even if they arenít one of the successful
In Knowsley and across the City Region the local authorities are
working with the business community to ensure that those young
people who are willing and able to work are helped and supported,
whether that be in helping them find work or accessing training.
I was very excited to meet some of the latest applicants and find
out about their hopes and aspirations for the future."
The types of apprenticeships on offer are across a wide range of
sectors and include accountancy, joinery, ICT, engineering,
photography and catering.
Cllr Nick Small, Cabinet Member for Employment and Skills at
Liverpool Council, said:- "It is great to see the recruitment
process for the Merseyside Apprentice Programme up and running.
There are some really great apprenticeships on offer in some of the
fastest growing sectors of the future, giving young people a
valuable foot on the ladder of their chosen careers."
Cllr Ian Maher, Sefton Councilís Cabinet Member for
Regeneration and Housing, said:- "The quality of applicants
seems to be very high. I am sure that this programme will be a life
changing experience for all the apprentices and I am sure the
businesses involved will also find this a fabulous way to welcome
young and enthusiastic young people to their workforce."
The next stage in the application process for the Merseyside
Apprentice will see hopefuls making a Video CV and being quizzed by
prospective employers. Successful apprentices will take up their new
jobs in the New Year.
Miles Kane -
Liverpool O2 Academy - Rescheduled
UNFORTUNATELY Miles Kane's
show on Friday, 21 October 2011, at O2 Academy Liverpool has been
postponed as essential maintenance work is being carried out to the
roof over the main auditorium. A rescheduled date has been confirmed
for Thursday, 1 December 2011. Original tickets will remain valid.
Miles would like fans to know how disappointed he is that the show
can't take place on Friday and is looking forward to the new
rescheduled date. "It was going to be a special moment playing
in Liverpool this Friday so I'm gutted that we've had to postpone
the show. It's been a show I've been looking forward to playing all
year, so I hope you can join me on 1 December. Can't wait to get
home and see you all" said Miles Kane after the
donít need traditional publishers anymore
THE publishing scene has
changed beyond all recognition in the last 10 years. At the
beginning of the century, online book retailing represented only 5%
of total book sales. Now that figure is closer to 30%. Bricks and
mortar bookstores are struggling to stay in business, unable to come
to terms with the threats posed on the one hand by online retailers
and on the other by supermarkets. These new retail channels demand
higher discounts, leading to a fragile book market and causing
traditional publishers to de-risk their output, which means they are
unable to invest in new talent.
At the same time, Amazon has recently revealed that for every 100
books sold on its site, it sells 115 Kindle ebooks. Kindle allows
new authors to upload their books directly, thus offering mass
international distribution. As literary agent Robert Gottlieb
recently warned:- "Publishers are frightened to death of the
eBook market, because they see the opportunity for authors that they
did not have before."
With publishers reluctant to take risks on new authors and with
these new channels now available to everyone, it begs the question:
do authors still need traditional publishers?
Russell Grandinetti, vice president of Kindle Content, believes that
the death of traditional publishing is a foregone conclusion,
stating that:- "the only really necessary people in the
publishing process now are the writer and reader."
Publishing a book, however, is rather more complex than just
uploading a Word document to Kindle and hoping people will buy it.
Whether it is e-publishing, print-on-demand or the more traditional
printing and distribution model, many important processes are needed
to turn a raw manuscript into something people are going to want to
buy. It will need editing, designing and proofreading prior to
launch. It will also need a sales and marketing campaign behind it
to attract readers. Industry specific expertise is critical for all
in the process.
With this in mind, Oxford-based independent publisher Infinite Ideas
has recently launched a self publishing business, Infinite Authors.
Authors can access a range of publishing services in order to self
publish both printed and eBooks. By accessing the companyís
publishing expertise authors can self publish books of bookshop
quality from as little as £695. Infinite Authors offers direct
access to the biggest bookselling platforms and is democratising the
publishing process for authors around the world.
If an author self publishes, he can expect to make a profit of 30%
of the cover price of his printed book and 70% of the retail price
of eBook sales. By comparison most conventional publishing
contracts give the author a royalty of 10% of net receipts. On a £10
paperback that can be as little as 35p a book. On an eBook the
author may receive 25% of net receipts (although eBook royalties do
vary greatly) which may generate £1 per sale. By self publishing,
however, authors can put their books up on all eBook platforms
including Amazon, Google, Kobo, Sony and Apple and have physical
copies available through online retailers and wholesalers. So
self-published authors now have direct access to quite literally
millions of readers the world over.
Tim Moore, Marketing Director at Infinite Authors, explains:-
"Mass consumer channels such as Kindle offer authors unprecedented
direct access to their readership. Our sister company Infinite Ideas
has had huge success in generating viral campaigns for key authors.
Some of their titles have had in excess of 100,000 downloads. We
know how to generate interest and we share this expertise with our
self-published authors. For a very small investment authors can now
publish their own books internationally in multiple formats. In traditional publishing
two thirds of sales take place in the months before Christmas. For
the eBook market, the busiest sales are from Christmas Day onwards
because this is when people who have been given e-readers as
presents begin to download books. This offers authors huge
opportunities to sell substantial quantities of their books direct."
UK sales of digital book products grew by 20% last year, according
to the Publishers Association. Yearly sales now stand at 180m,
around 5% of total book sales. With the latest generation Kindle
selling for a mere £89, the gap between the author and the reader
will continue to decrease. Infinite Authors aims to bring authors
and readers closer together by providing real publishing expertise
to help authors bridge that gap.