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Issue:- 5 September 2013

Sample the music industry

AFTER an inspirational bank holiday weekend of live performances, Liverpool International Music Festival (LIMF) is looking to inspire the next generation.

On Sunday, 22 September 2013, the Virgin Trains LIMF Academy will roll into the City bringing with it music industry expertise in the form of BBC Radio1 DJ Dev (who wowed the crowds on Bank Holiday Monday in Sefton Park) and Grammy award winning music producer Steve Levine.

The Academy is open to 9-25 year olds who want to learn more about the industry, develop their skills and look at ways in which to kick-start their career.

The day will feature:-

Have a Go workshops which include drumming, singing, dancing, rapping, song writing and DJing.

Get to Know panels focusing on different strands of the music and entertainment scene which will be hosted by industry experts.

Deconstructed – a unique 'in conversation' opportunity with Steve Levine.

The academy will end on a high with performances from some of Liverpool's home-grown talent including Mic Lowry, Tyler Mensah, Valentine Brothers and Taylor Fowlis.

Steve Levine said:- "I'm honoured to have been asked to present the keynote address at the inaugural Virgin Trains sponsored Academy.  Liverpool has historically punched above its weight around the world in terms of creative musical talent, both in front and behind the mixing desk. However for many years some of this area's younger creative individuals have not always had the breaks they deserve.  With a corporate sponsorship underpinning this new initiative, hopefully we can change the future for these bright individuals and get them well-paid jobs in the best business in the world - the music business!"

Dev said:- "I'm really pleased to be part of an event that encourages young people to think seriously about a future in the music industry.  It's always helpful to get advice, tips and guidance from people who are in the industry and if we can help inspire the next generation, then that's something I'm really proud of."

This is a ticketed event and booking is essential – tickets are free and can be booked by visiting:-  Please note, under 16s must be accompanied by an adult.

LIMF's Music Curator, Yaw Owusu, said:- "From the outset, we wanted an event that not only celebrated amazing live music, but we also wanted to give young people the opportunity to find out how to get their foot in the door of the music industry.  To have the likes of Steve Levine and Dev on-board gives the academy added credibility, and it's the perfect chance for those taking part to pick the brains of those who live and breathe the industry."

Graham Leech, Commercial Executive Director for Virgin Trains, said:- "Liverpool is a thriving City with a rich cultural heritage.  We're thrilled to be able to support this festival, which is bursting with world-renowned headline acts and will showcase the best that the City has to offer.  Virgin Trains already provides frequent, fast services to Liverpool with a journey time of just over 2 hours, so it's entirely fitting that we act as travel partner to the Liverpool International Music Festival.  As sponsor of the LIMF Academy we want to play a key role in ensuring that future generations benefit from the musical legacy that Liverpool has developed."

Music extravaganza at Stanley Park

LIVERPOOL'S Stanley Park will be the venue for 7 hours of FREE live music on Sunday, 8 September 2013, with legendary Liverpool band The Farm headlining.   As part of the Stanley Park Festival, from midday until 7pm Liverpool International Music Festival (LIMF) will host a stage which will see some of the hottest local talent and acclaimed national artists perform to an expected crowd of thousands.   The line-up for the stage in Anfield is:-

►  Wara – a Latin music ensemble

►  Veyu - winners of the Merseyrail Sound Station competition

►  Natalie McCool – Liverpool Music Awards Female Artist of the Year

►  The UD Vocal Collective featuring Terri Walker – the group from East London will perform with Mercury Award nominee Terri

►  Ian Prowse – respected local singer-songwriter

►  Natty – a reggae singer-songwriter

►  Tea Street Band – an acclaimed band who are making waves in the music industry

►  The Farm – with eight top forty singles under their belts they are one of the most respected bands to come out of Liverpool and twenty years on, still pull in the crowds when on tour

LIMF Music Curator, Yaw Owusu, said:- "We've already seen some amazing live performances in the City centre and in south Liverpool at Sefton Park, and now its North Liverpool's turn to get in on the music action! This festival has been all about bringing different genres of music to as wide an audience as possible, and Stanley Park is no exception. I'm really proud of the line-up that will showcase some of our homegrown talent alongside national artists, and to have The Farm - 1 of the seminal bands to come out of this City – headline is the perfect way to round off the event."

The LIMF stage has been organised in partnership with Everton Freeschool, and pupils from the school have been involved in programming the stage.

Sam Robinson, 16, said:- "I'm so happy to be given the opportunity to learn what it takes to put a festival together. This year I have been to quite a few big festivals but being involved in the event management of this one is going to be the highlight of the summer for me."

Ros Harrison, 15, said:- "I have been working with Yaw for a few weeks now on the programming of the event and it has been great to be involved in such a high profile festival – I'm very excited for Sunday!"

In addition to the live music, the festival will also include family friendly activities ensuring this a fun day out for everyone. There will be a fun fair and a Family Zone with free activities including, a petting zoo and an assault course, food stalls and an area offering advice and support for the local community.

Please note:-
there is extremely limited car parking available at the park, so public transportation is recommended.


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