Official World Cup 2014™ Wine Comes to Bem Brasil, Liverpool

A wine tasting event has recently been held in the Bem Brasil restaurant on Hanover Street, in Liverpool City Centre. The event, to which local businesses and chains were invited, introduced 9 new wines from Brazil which will soon be available in all Bem Brasil chains, to commemorate Brazil being the hosts of the World Cup™ 2014, later this year, and one range, FACES, is also the official wine for that event.

The wine-tasting had gathered together many interesting people, including representatives from both Lidio Carraro Boutique Winery, the winemakers, and South Sea Wine Merchants, who are the Brazilians' sole UK representatives. One lucky guest was a winner of a Liverpool One Twitter competition, and as a result was invited to join in with the wine tasting, an event he very much enjoyed. The Bem Brasil staff were also there to enjoy the wines on offer, whilst several others also attended to sample them.

The evening started with a presentation by a representative of Lidio Carraro Boutique Winery, Marcia Amaral, who gave a background of all of the wines and explained their origins. "These wines are inspired by the cheerfulness of Brazil. Brazilian wines are not as well known in the UK as other wines. Lidio Carraro aims for a heightened focus on Brazil," said Miss Amaral. "This event will give people an idea about what is different about Brazilian wine."

Lidio Carraro was founded in 1998. The senior member of the family, the aforementioned Lidio Carraro, joined by his sons Giovanni and Juliano, began the winemaking process and by 2002, they had produced their first fine wines. Lidio Carraro was the first Brazilian winery to be internationally recognised for their wines. They have garnered such a reputation, that they are now the official wine of the World Cup™ 2014.

Their wines are primarily made from grapes, in order to help preserve them, and ensure that they are a 'pure wine.' Wood is never used in the making of the wine, in order to preserve the purity of the grapes that they make the drinks from.  "All of our wines are un-oaked, oak is not used whilst making our wines. Our vision is to make pure wine. We want to be proud of our wine, a wine that will represent Brazil." said Miss Amaral.

The head winemaker is Monica Rosetta. Still a relatively young woman, in her 30's, Monica has already worked as a winemaker in countries such as France and Italy, and this wealth of experience. That, plus the Carraros' attention to detail and quality has culminated in the creation of the new selection of wines.

The attendees were then able to taste each of the 9 wines that were on offer, and were then invited to write feedback about each wine. There were 3 brands; FACES, Dadivas and Agnus. Each wine was given a brief background presentation whilst the wines were being tested. There seemed to be a particular liking amongst several guests, including myself, for the FACES red wine, its sweet taste was a subject of specific attention. The general consensus with guests was that whilst containing a lot of flavour, it was not too strong, definitely one of the favourite choices. There was also a focus on the different aromas permeating from each wine, each providing a unique quality, something Miss Amaral was eager to explain in her presentations about the wines.

As the event came to a close, Miss Amaral answered some further questions about the wines. "We have different distribution expectations for each range of wines, but we expect Faces to sell about 20,000 bottles, and the other 2 ranges (Dadivas and Agnus) to sell about 30% of that of Faces."

As for the actual cost of the wines, Justin McLeod, the Finance Director of the South Sea Wine Merchants, who are Lidio Carraro's UK representatives, was on hand to give a brief breakdown of how much each range would cost. "These wines will probably cost from £14.99 up to £19.99, the Faces range will probably be towards the latter. Dadivas and Agnus will probably be about £16.99 to £17.99. The reason for this is that they're premium wines, and the cost from Brazil, which is outside the EU, is higher than that of Spain or Portugal, etc.)"

Will you be making the visit to Bem Brasil to try out these wines, and celebrate the start of the World Cup™ 2014 in Brazil?   Local wine lovers will be able to try the wine at Bem Brasil, which has 4 branches in the North West including Manchester and Liverpool ONE. To find out where your nearest Bem Brasil is, visit:- bembrasilrestaurants.com.