| Sugar consumption having a
'devastating' 
effect on all of our dental health IMPORTANT changes need to be made at 
the highest level to urgently address the UK's deteriorating dental health from 
sugar consumption, an oral health charity says. The British Dental Health 
Foundation is fully supporting new proposals made by one of the most outspoken 
voices in the campaign against excess sugar, chef Jamie Oliver.
 As part of his new documentary looking into sugar consumption, Jamie's Sugar 
Rush, Mr Oliver took an in depth look into the devastating effects sugar 
consumption in having on our dental health, with particularly worrying signs 
seen on the effects it is having on the nation's children.
 
 Dr Nigel Carter OBE, Chief Executive of the British Dental Health Foundation, 
highlighted why the charity is adding their voice to the calls for change:- 
"The effects that sugar consumption is having on children's dental health 
cannot be understated. Shockingly, a recent study found half of 8 year olds have 
visible signs of decay on their teeth and a 3rd of children are starting 
school with visible signs of tooth decay.
These figures are alarming but are unfortunately only the tip of the iceberg 
when it comes to the effect sugar is having on dental health. More regularly we 
are hearing 1st hand accounts from dental professionals about just how 
children are suffering due to sugar and this is being played out in every dental 
surgery across the country.
Tooth decay is the number one reason for hospitalisation in children and while 
we cannot blame the food and drink industry entirely, they do have to take a 
sizable portion of the blame. We believe that if decisive action is not taken 
soon, then all of our dental health, not just children's, will continue to 
suffer the consequences. Mr Oliver has highlighted the fact that 26,000 primary 
school aged children were admitted to hospital due to tooth decay last year, 
with children tooth extractions costing the NHS around £30 million per year, the 
key cause being tooth decay. This cannot be allowed to continue."
 
 Tooth decay happens when sugar reacts with the bacteria in plaque. This forms 
the acids that attack the teeth and destroy the enamel. After this happens many 
times, the tooth enamel may break down, forming a hole or 'cavity'. Tooth 
decay almost always leads to fillings and often leads to teeth having to be 
extracted.
 
 Early tooth decay can have no obvious symptoms, but your dental team may be able 
to spot a cavity in its early stages when they examine your teeth. This is why 
you should visit your dental team regularly, as small cavities are much easier 
to treat than advanced decay.  "We now have the public's attention in the battle against sugar more than 
ever before and need to use this platform to force through important changes.  We cannot trust the food and drink industry to make the 
necessary changes themselves; more radical action is required. We are supporting 
all of the measures which Mr Oliver has set out in 'Jamie's Sugar Manifesto'3 
and believe lobbying the government for the introduction of these can make a 
serious difference to our dental health." added Dr Carter.
 
 Measures which are outlined within:- 'Jamie's Sugar Manifesto', which the 
British Dental Health Foundation endorses, include:-
 
 ► 
A 20p levy per litre on every soft drink containing added sugar.
 ► Legislation of the responsibility deal 
allowing the government to set guidelines that must legally be followed by the 
food and drinks industry.  ► Penalties to be implemented to any food and 
drink companies that do not reach the targets.  ► An extension of the regulations banning junk 
food marketing on TV to 9pm.  ► Creation of more robust digital marketing 
regulations on junk food to cover all non-broadcast media.  ► Making traffic light labelling compulsory on 
all packaging.  ► Showing sugar content in teaspoons on the 
front of packaging.  Dr Carter added:- "As well as these 
measures we also support Mr Oliver's move to add a 10p child health levy on 
sugary sweetened drinks within his restaurants.  By lobbying other 
restaurant to adopt this small measure we will be able to start a dialogue which 
will effect real change and lead to oral health benefits for generations to 
come." |