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Liverpool prepares for
The Big Freeze
COMMUNITIES in Liverpool are being
challenged by:- 'Love Food Hate Waste' to make the most of their freezers; and
get to know how freezing and defrosting food can help to save money and
reduce food waste; at 'Big Freeze' event, to take place on on Church Street,
Liverpool, on Friday, 23 October 2015.
The latest figures reveal that wasting food costs the average Liverpudlian
household £470 a year, rising to £700 for a family with children; the
equivalent of around £60 a month.
The Big Freeze set to provide
practical advice and top tips to local people about foods that can be frozen
(and how to use them) to help save money; and the environment.
There will be interactive games, giveaways and competitions; all designed
to help people make the most of the freezer and enjoy mouth watering meals
made by mixing and matching frozen and fresh food.
Emma Marsh, Head of Love Food Hate Waste, said:- "As we look for ways
to save money on our household bills, many of us aren't aware that food
waste not only hits us in the pocket – almost £60 a month - but also has a
serious impact on the environment. No good food needs to go to waste and
it's easy for us all to make a difference. Love Food Hate Waste has some
great tips, recipes, tools and solutions to help you join the growing number
of people across Liverpool who are reducing their food waste and saving
money today."
Josh Hardie, Corporate Responsibility Director at Tesco, said:-
"No one wants to throw away food which could otherwise be eaten, and this
event will really help people out with valuable hints and tips about how to
make the most of their freezer to reduce waste. At Tesco, as well as helping
our customers reduce food waste at home we're absolutely committed to
cutting the amount of food wasted in our own operations. This year we've
made real progress on making sure surplus food from our stores goes to
people in need and not to waste with the launch of our FareShare FoodCloud
project. In Liverpool this is already underway in two of our stores, Old
Swan Superstore and Park Road Extra."
Almost 50% of the 15 million tonnes of food thrown away in the UK comes from
our homes. Together we throw away 7 million tonnes of it and more than half
could have been eaten. Buying and then throwing away good food and drink
costs us £12.5 billion a year. If we ate it, instead of wasting it, the
impact on our environment would be the equivalent of taking 1 in 4 cars off
the road.
Love Food Hate Waste is aiming to help the people of Merseyside know more
about why throwing away good food and drink is an issue, and give them all
the help they need to take simple actions at home today and start by doing
1 thing differently.
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