Brits to splash out £7.6
billion in the end of year Christmas sales
RESEARCH have revealed that more
than 52% of residents in the North West are planning to spend £213 each
during this year's winter sales
Despite being more than a month into the frenzy of Christmas shopping, there
appears to be no slowdown in bargain hunters' thirst for a good deal.
According to new research by TopCashback.co.uk, 55% of residents in the
North West are planning to hit the end of year sales spending, on average,
£213 each. This equates to a huge £7.6 billion national spend.
The love for low prices is well and truly imbedded in British culture as 67%
of residents in the North West describe themselves as bargain hunters and
15% even devise a sale shopping strategy to secure prime positions in queues
to combat over crowded stores.
35% of shoppers have saved up money to spend in the winter sales, 27% of
whom began saving from as early as September. In a bid to minimise
overspending, with 45% of residents in the North West will be putting a
strict budget in place for the end of year sales. However, temptation may
prove too great, as 58% admit to going over budget in the past.
Whilst a quarter of residents will spread the cost of winter sale shopping
by using their credit card, 35%, will be taking the pressure off their
wallets completely by using money received from Christmas gifts.
The research also lists North West residents most sought after sales items,
placing clothing at the top 84%, followed by electricals 52%, and home
However, not everyone is such a fan of the winter sales. Of those who will
not be shopping in the sales, 34%, prioritise saving money instead of
spending and 20% don't think the discounts are as good as the other sales
that happen throughout the year.
Do you agree with the results found via
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