| The Penny Lane Hotel 
	Named Best Hotel In Liverpool By Hotels Combined 
	BEATLES themed The Penny Lane Hotel has won the title 
	for Best Hotel in Liverpool in the Hotels Combined Recognition of Excellence 
	awards 2017. The Recognition of Excellence is an annual award announced in 
	the 1st ¼ of every year, with 2017 its inaugural year. 
 Located in the Mossley Hill area of Liverpool, The Penny Lane Hotel beat 317 
	other properties in Liverpool available via the world's leading hotel price 
	comparison platform Hotels Combined. The Penny Lane was originally 
	shortlisted for the award due to outstanding customer satisfaction and 
	averaging a rating of between 9 and 10 in guest reviews.
 
 Located by the old meeting point of John Lennon and Paul McCartney, at Penny 
	Lane Junction, The Penny Lane Hotel offers guests a central location to 
	explore some of the City's most historical landmarks relating to The 
	Beatles. It has 20 newly refurbished rooms and an onsite bar and coffee 
	shop.
 
 Paulina Krolikowska, the Recognition Manager for Hotels Combined UK says:- 
	"The Recognition of Excellence awards celebrate the very best 
	accommodation for delivering exemplary customer service. We are proud to 
	name The Penny Lane Hotel as the top place to stay in the Liverpool area as 
	they most consistently scored 9.5 out of 10 points compared to the winners' 
	average of 9.4. With Liverpool's wealth of high quality hotels and 
	accommodation of all shapes and sizes, it's noteworthy to see a smaller 
	boutique hotel take this accolade in the first year of our awards. It also 
	displays a testament to the enduring appeal of The Beatles and their 
	heritage in the City of Liverpool".
 
 The Recognition of Excellence awards are chosen based on a unique 
	methodology, making them the first hotelier award of their kind in the UK. 
	Winners are chosen following detailed analyses by a team of data experts of 
	several customer feedback points including quality and consistency of guest 
	reviews, customer ratings, the absence of recurring or unresolved issues, 
	blogs, forums and social media posts.
 
 Krolikowska said:- "The awards allow winning properties to stand out 
	from their competitors, especially in tourist areas with lots of 
	accommodation options. Customer service is an excellent measure of success 
	in the hotel industry, and the awards also provide a reliable benchmark for 
	prospective customers to use when booking accommodation. Our Recognition of 
	Excellence is an endorsement of consistent quality that enables travellers 
	to book with confidence."
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