Community partner on board for culture
SUPPORT for Liverpool's major events is
well on track thanks to the latest sponsor. Merseyrail have become the Official
Community Partner for this year's programme of major events highlighting their
commitment to the Liverpool City Region (Merseyside)
The events include the visit of the three Cunard Queens in May, June's
International Mersey River Festival, the Transatlantic 175 weekend in July and
the Liverpool International Music Festival (LIMF) which takes place across the
August Bank Holiday weekend.
The partnership is part of Merseyrail's commitment to supporting local
communities around their network. Developing these relationships within the
communities, and supporting regeneration in the Liverpool City Region is at the
heart of Merseyrail's social responsibility values.
Merseyrail, managed by Merseytravel, will play a key role in getting people to
and from major events in the City this year and will encourage people to plan
their journey, consult the Merseyrail website and app for travel information and
to allow plenty of time for their trip.
Alan Chaplin, Merseyrail's interim managing director, commented:- "It's
fantastic that the City is hosting such a spectacular selection of events, and
we are thrilled to be part of these occasions. Attracting people to the Liverpool
City Region will boost jobs and productivity; all great news for communities and the local economy."
Assistant Mayor and Cabinet Member for culture, tourism and events, Councillor
Wendy Simon, said:- "It's wonderful news that this major rail operator has
become an official partner for what is set to be a busy few months for
Liverpool.
This partnership demonstrates the important contribution one of our key
transport providers is making towards the cultural vibrancy of the City,
ensuring our communities continue to prosper through major events and education
programmes which promote community engagement and social inclusion.
The advertising alone is worth tens of thousands of pounds to the City and helps
us spread the word about all the amazing activities that we have to look forward
to.
There is already a buzz around One Magnificent City, with people eager to be
part of the historic Mersey meeting of the 3 Cunard Queens in May and our world
record attempt in July. So it's great that we can build on an already strong
working relationship with Merseyrail and work together to promote both the
events and push that travel message so people can their plan their journeys and
make sure they don't miss out on what is set to be an unforgettable Summer."
