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Issue:- SATURDAY 4 July 2015

Children believe Southport is… on the South Coast

AS families hit the beach to make the most of the heatwave, parents beware:- British children think Southport is on the South Coast.  Children in Southport fare no better when it comes to pinpointing seaside locations; a 5th think St Ives in the Caribbean and Torquay is in France.  British children are clueless to where our most popular and traditional seaside resorts; including Southport; are located, according to a new travel report.

With a heatwave hitting Britain, this weekend families will be packing their buckets and spades and flocking to the seaside. However parents should be aware that children think Southport is on the South Coast, St Ives is located in the Caribbean, and Torquay is in France.

The study conducted by Travelodge, which has over 500 hotels across the UK, including nearly 100 properties in coastal locations, quizzed 2,000 British children aged between 8 to 15 years old. Key findings revealed that despite young Britons taking a regular jaunt to the seaside, they are oblivious to the actual location of Britain's coastal destinations.

When quizzed 65% of young Britons admitted that they do not know where Southport is, with 22% thinking it was on the South Coast and 10% believing it was in London. 

Local children fared no better in the geography knowledge stakes. When asked to identify the location of Brighton, 50% did not know where it was. 18% thought it was located in Cornwall.

75% admitted that they do not know where the jewel of Cornwall's crown, St Ives, is located. A full 22% thought the seaside town, set in breathtaking coastal scenery, is located in the Caribbean.

Even the location of Newquay, one of the UK's tourist hotspots, eluded many with 21% unable to say where it was. 10% thought it was in the USA.

When asked where Torquay is, 35% of local children did not know, with 18% saying it was in France.

Bournemouth, 1 of the nation's favourite seaside destinations also made the listing, with 30% of young locals not knowing where it is located. 12% believed it was in Scotland.

Shakila Ahmed, Travelodge Spokeswoman said:- "This research highlights that children are struggling to grasp the basic geography of Britain. In today's modern world, the ease of Sat-Nav to get from home to a holiday destination has eliminated the geography element of the trip. In the past, parents would have highlighted the journey on a map and kept their children entertained in the car talking about the geography of their trip. English seaside resorts have a special place in our hearts, as they are where childhood memories are made. Therefore it's important for young travellers to learn the geography of their country, as it will stay with them forever."

Travelodge's research has shown that the traditional seaside holiday is back in vogue this year as 52% of local families are flocking to the coast this summer. As a result Travelodge is witnessing record trading in coastal hotels for the 1st weekend in July as the hot weather hits.

Listed below are top 10 tips for parents to help improve their children's British geography knowledge:-

1. Before setting off on holiday, encourage your children to read up on the area. Have a family quiz about the area to involve your children.

2. Ask your children to make a list of all the fun things that you can do as a family to help explore your holiday destination.

3. Ask your children to plan your journey using the internet or a map. Use their map alongside the Sat-Nav to keep them entertained during the journey.

4. Break up your journey and explore other destinations en route

5. Place a map of Britain in a prominent place at home and mark off each Staycation break.

6. Travel in different ways like:- bus, car, bicycle, tram etc..

7. Keep maps and globes around the house and let your children see you use them

8. Try new locations, get your children to pick a holiday destination

9. Encourage children to play games and participate in activates on British geography sites

10. Encourage children to write about the locations that they would like to visit in the UK. Ask them to look into the history of the location and do a fact find.

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Deceased estates notice - Lilian May Jackam

Pursuant to the Trustee Act 1925, any persons having a claim against or an interest in the Estate of Lilian May Jackam (also known as Lillian May) Jackam (Deceased), late of Birch Abbey Rest Home, 55 Alexandra Road, Southport, Merseyside, PR9 9HD, UK, who died on 04/10/2018, are required to send particulars thereof in writing, to the undersigned Solicitors, on or before 24/05/2019, after which date the Estate will be distributed having regard only to claims and interests of which they have had notice. Churches Solicitors, 12 High Street, Fareham, Hampshire, PO16 7BL, UK. Ref:- 'T553015.'

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